Advertising And Promotion: An Integrated Marketing Communications Perspective

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Material type: Text

TextPublication details: Mc Graw - Hill: Boston, 2009Edition: 8thISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
Books	Ringway Campus Library Reference	HF 5823/BEL (Browse shelf(Opens below))	C1	Available	1337818452974
Books	Ringway Campus Library Reference	HF 5823/BEL (Browse shelf(Opens below))	C2	Available	1337818452967
Books	Ringway Campus Library Reference	HF 5823/BEL (Browse shelf(Opens below))	C3	Available	1337818452936
Books	Ringway Campus Library Reference	HF 5823/BEL (Browse shelf(Opens below))	C4	Available	1337818452905

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Previous	HF 5821/NIX Advertising Cultures Gender, Commerce, Creativity	HF 5821/NIX Advertising Cultures Gender, Commerce, Creativity	HF 5822/DIV Diversity in advertising: Broadening the scope of research directions	HF 5823/BEL Advertising And Promotion: An Integrated Marketing Communications Perspective	HF 5823/BEL Advertising And Promotion: An Integrated Marketing Communications Perspective	HF 5823/BEL Advertising And Promotion: An Integrated Marketing Communications Perspective	HF 5823/BEL Advertising And Promotion: An Integrated Marketing Communications Perspective	Next

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