Persuasion in the media age / (Record no. 11379)

MARC details
000 -LEADER
fixed length control field 01062cam a22002894a 4500
001 - CONTROL NUMBER
control field 12430278
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241126102654.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 010604s2002 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2001041010
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0767415418
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency LOC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number P301.5/BOR
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Borchers, Timothy A.
245 10 - TITLE STATEMENT
Title Persuasion in the media age /
Statement of responsibility, etc. Timothy A. Borchers.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c2002.
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 472 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 446-456) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Persuasion (Rhetoric)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mass media.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/description/mh024/2001041010.html">http://www.loc.gov/catdir/description/mh024/2001041010.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/mh023/2001041010.html">http://www.loc.gov/catdir/toc/mh023/2001041010.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Date last seen Accession number Total Checkouts Full call number Barcode Copy number Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired
26.11.2024 006870-0725   P301.5/BOR 0000000143 C1 26.11.2024 Books   Library of Congress Classification       Institute of Film and Television Campus Institute of Film and Television Campus Reference 26.11.2024