Persuasion in the media age /
Borchers, Timothy A.
Persuasion in the media age / Timothy A. Borchers. - Boston : McGraw-Hill, c2002. - xxiv, 472 p. : ill. ; 24 cm.
Includes bibliographical references (p. 446-456) and index.
0767415418
2001041010
Persuasion (Rhetoric)
Mass media.
P301.5/BOR
Persuasion in the media age / Timothy A. Borchers. - Boston : McGraw-Hill, c2002. - xxiv, 472 p. : ill. ; 24 cm.
Includes bibliographical references (p. 446-456) and index.
0767415418
2001041010
Persuasion (Rhetoric)
Mass media.
P301.5/BOR