Marketing Strategy : (Record no. 11216)
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000 -LEADER | |
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fixed length control field | 00810cam a22002778a 4500 |
001 - CONTROL NUMBER | |
control field | 17488160 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20230610134853.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 121010s2014 nyu 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2012041227 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781259010903 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | LOC |
Modifying agency | DLC |
042 ## - AUTHENTICATION CODE | |
Authentication code | pcc |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.13 |
Item number | .W249 2014 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Walker, Orville C. |
245 10 - TITLE STATEMENT | |
Title | Marketing Strategy : |
Remainder of title | A Decision-Focused Approach. |
250 ## - EDITION STATEMENT | |
Edition statement | 8th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New York, NY : |
Name of publisher, distributor, etc. | McGraw-Hill Irwin, |
Date of publication, distribution, etc. | 2014. |
263 ## - PROJECTED PUBLICATION DATE | |
Projected publication date | 1301 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xvi, 368p: |
Other physical details | ill.; |
Dimensions | 20cm |
500 ## - GENERAL NOTE | |
General note | Includes index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Management. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Mullins, John W. |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
a | 7 |
b | rix |
c | orignew |
d | 1 |
e | ecip |
f | 20 |
g | y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | Books |
Date last seen | Accession number | Total Checkouts | Full call number | Barcode | Copy number | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Source of acquisition |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
24.05.2023 | 000285 | HF 5415.13/WAL | 1437526731269 | C1 | 24.05.2023 | Books | Library of Congress Classification | Dzorwulu Campus Library | Dzorwulu Campus Library | Main Shelve | 24.05.2023 | Donated by SyTris | |||||
24.05.2023 | 001521 | HF 5415.13/WAL | 1437526731252 | C2 | 24.05.2023 | Books | Library of Congress Classification | Dzorwulu Campus Library | Dzorwulu Campus Library | Main Shelve | 24.05.2023 | Donated by SyTris | |||||
24.05.2023 | 000574 | HF 5415.13/WAL | 1437526731245 | C3 | 24.05.2023 | Books | Library of Congress Classification | Dzorwulu Campus Library | Dzorwulu Campus Library | Main Shelve | 24.05.2023 | Donated by SyTris |