Marketing Strategy : (Record no. 11216)

MARC details
000 -LEADER
fixed length control field 00810cam a22002778a 4500
001 - CONTROL NUMBER
control field 17488160
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230610134853.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 121010s2014 nyu 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2012041227
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781259010903
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency LOC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .W249 2014
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Walker, Orville C.
245 10 - TITLE STATEMENT
Title Marketing Strategy :
Remainder of title A Decision-Focused Approach.
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York, NY :
Name of publisher, distributor, etc. McGraw-Hill Irwin,
Date of publication, distribution, etc. 2014.
263 ## - PROJECTED PUBLICATION DATE
Projected publication date 1301
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 368p:
Other physical details ill.;
Dimensions 20cm
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Mullins, John W.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b rix
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Date last seen Accession number Total Checkouts Full call number Barcode Copy number Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Source of acquisition
24.05.2023 000285   HF 5415.13/WAL 1437526731269 C1 24.05.2023 Books   Library of Congress Classification       Dzorwulu Campus Library Dzorwulu Campus Library Main Shelve 24.05.2023 Donated by SyTris
24.05.2023 001521   HF 5415.13/WAL 1437526731252 C2 24.05.2023 Books   Library of Congress Classification       Dzorwulu Campus Library Dzorwulu Campus Library Main Shelve 24.05.2023 Donated by SyTris
24.05.2023 000574   HF 5415.13/WAL 1437526731245 C3 24.05.2023 Books   Library of Congress Classification       Dzorwulu Campus Library Dzorwulu Campus Library Main Shelve 24.05.2023 Donated by SyTris