000 | 00637nam a2200241Ia 4500 | ||
---|---|---|---|
005 | 20230603155544.0 | ||
008 | 200110s9999||||xx |||||||||||||| ||und|| | ||
020 | _a025610509X | ||
040 | _cLOC | ||
050 | _aHF 5415.13/ MCC | ||
100 | _aMcCarthy, Jerome E. | ||
245 | 0 | _aBasic Marketing: | |
245 | 2 | _bA Global- Managerial Approach | |
250 | _a11th | ||
260 |
_bIrwin _aBoston _c1993 |
||
300 |
_axxii, 763p; _bill: _c26cm |
||
650 | _aMarketing - Management | ||
650 | _xMarketing - United States | ||
650 | _xExport marketing - Management | ||
700 | _aWilliam D. Perreault | ||
942 |
_2lcc _cBK |
||
999 |
_c1642 _d1642 |