000			02821cam a22003618i 4500
999			_c10759 _d10759
001			20764044
003			OSt
005			20211013154640.0
008			181118s2019 enk 001 0 eng c
010			_a 2018054430
020			_a9781138238169 _q(paperback : _qalk. paper)
040			_aLBSOR/DLC _beng _erda _cLOC _dDLC
042			_apcc
050	0	0	_aPN4784.F37 _bH64 2019
082	0	0	_a808.06/607 _223
100	1		_aHogarth, Mary, _d1968- _eauthor.
245	1	0	_aWriting Feature Articles : _bPrint, Digital and Online
250			_aFifth edition.
263			_a1906
264		1	_aLondon ; _aNew York : _bRoutledge, _c2019.
300			_apages cm
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
500			_aIncludes index.
505	0		_aLife as a freelance -- Ideas are everywhere -- Market research -- How to pitch successfully -- Turn ideas into articles -- Research and interview techniques -- A cohesive structure -- How to develop a strong style -- Images tell a story -- Copywriting & PR -- Specialist features, columns & reviews -- Interviews vs profiles -- Worldwide markets -- A career in magazines & newspapers / Miriam Phillips -- Law and ethics: a rough guide / David Mascord -- Last word: an editor's perspective / with Jonathan Telfer.
520			_a"Writing Feature Articles presents clear and engaging advice for students and young professionals on working as a freelance feature writer. This fifth edition not only covers producing content for print, but also for digital platforms and online. Mary Hogarth offers comprehensive guidance on every aspect feature writing, from having the initial idea and conducting market and subject research, to choosing the right target audience and publishing platform and successfully pitching the article. In addition, the book instructs students on developing their own journalistic style and effectively structuring their feature. Each chapter then concludes with an action plan to help students put what they have read into practice. Topics include: - Telling a story with images; - Working in publicity and advertising; - Developing a specialism; - Interviewing for your feature; - Getting published overseas; - Understanding issues in media law and regulation. The book also provides an extensive range of interviews with successful media professionals, including a newspaper editor, a money, health and lifestyle journalist, a copywriter and an award-winning columnist, where they share their own experiences of working in the industry and offer invaluable tips on best practice"-- _cProvided by publisher.
650		0	_aFeature writing.
650		0	_aJournalism _xAuthorship.
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2lcc _cBK _01