000 01343cam a2200361 i 4500
999 _c10621
_d10621
001 19342303
003 OSt
005 20200923112223.0
008 161020s2017 nyu b 001 0 eng
010 _a 2016035216
020 _a9781138282056 (hardback)
020 _a9781138282063 (pbk.)
020 _a9781315270876 (ebook)
040 _aDLC
_beng
_cDLC
_erda
_dDLC
042 _apcc
050 0 0 _aHM1221
_b.S77 2017
082 0 0 _a659.2
_223
100 1 _aSmith, Ronald D.,
_d1948-
_eauthor.
245 1 0 _aStrategic Planning for Public Relations
250 _a5th edition.
264 1 _aNew York :
_bRoutledge, Taylor & Francis,
_c2017.
300 _axxxiv, 540 pages ;
_c24 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references (pages 508-519) and index.
650 0 _aPublic relations.
650 0 _aStrategic planning.
776 0 8 _iOnline version:
_aSmith, Ronald D., 1948- author.
_tStrategic planning for public relations
_b5th edition.
_dNew York, NY : Routledge, 2017
_z9781315270876
_w(DLC) 2016048687
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBK