| 000 | 01054cam a2200301 a 4500 | ||
|---|---|---|---|
| 999 |
_c10616 _d10616 |
||
| 001 | 15515247 | ||
| 003 | OSt | ||
| 005 | 20200916143724.0 | ||
| 008 | 081107s2010 njua b 001 0 eng | ||
| 010 | _a 2008048626 | ||
| 020 | _a9780136079415 (casebound : alk. paper) | ||
| 020 | _a0136079415 | ||
| 035 | _a(OCoLC)ocn268788849 | ||
| 040 |
_aDLC _cDLC _dYDX _dBTCTA _dYDXCP _dDLC |
||
| 050 | 0 | 0 |
_aHF5415 _b.K636 2010 |
| 082 | 0 | 0 |
_a658.8 _222 |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong. |
| 250 | _a13th ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2010. |
||
| 300 |
_axxiii, 613, [105] p. : _bill. (chiefly col.) ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references (p. R1-R26) and indexes. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aArmstrong, Gary _q(Gary M.) |
|
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cBK |
||