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	61.	The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly by David Meerman Scott Publication details: New Jersey John Wiley & Sons, Inc., 2020 Availability: Items available for loan: Online (1)Location, call number: online. Place hold Request article Add to cart (remove)
	62.	Writing for the Media by Adrian Wheeler Publication details: Bingley Emerald Publishing Limited 2019 Availability: Items available for loan: Online (1)Location, call number: Online. Place hold Request article Add to cart (remove)
	63.	Principles of Marketing A Value-Based Approach by Ayantunji Gbadamosi (ed) Ian Bathgate (ed) Sonny Nwankwo (ed) Publication details: Palgrave Macmillan 2013 Availability: Items available for loan: Online (1)Location, call number: Online. Place hold Request article Add to cart (remove)
	64.	No cover image available The impact of marketing communication spend on brand awareness and profitability: a case study of selected Banks in Ghana / Kenneth Awuku by Awuku, Kenneth Series: Dissertation, Public Relation Publication details: Ringway, Accra: Ghana Institute of Journalism 2017 Dissertation note: Includes bibliographical references: GIJ, MA, Thesis Availability: Items available for loan: Ringway Campus Library (1)Location, call number: Graduate Reference HF.AWU. Place hold Request article Add to cart (remove)
	65.	No cover image available The use of social media marketing at stanbic bank- ghana / Hadiza Nuhhu-Billa Quansah. by Quansah, Hadiza Nuhhu-Billa Series: Dissertation, Media Management Publication details: Ringway, Accra: Ghana Institute of Journalism 2017 Dissertation note: Includes bibliographical references GIJ, MA, Thesis Availability: Items available for loan: Ringway Campus Library (1)Location, call number: Graduate Reference HF.QUA. Place hold Request article Add to cart (remove)
	66.	Advertising, promotion, and other aspects of integrated marketing communications / Terence A. Shimp, University of South Carolina, J. Craig Andrews, Marquette University. by Shimp, Terence A Andrews, J. Craig Edition: 9th ed. International Edition. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, Ohio : South-Western Cengage Learning, ©2013 Availability: Items available for loan: Dzorwulu Campus Library (4)Location, call number: Graduate Reference HF 5415.123/ SHI, ... Ringway Campus Library (3)Location, call number: Reference HF 5415.123/ SHI, ... Place hold Request article Add to cart (remove)
	67.	The Marketing Plan : How to Prepare and Implement It by Luther, William M Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : AMACOM, 2001 Availability: Items available for loan: Dzorwulu Campus Library (1)Location, call number: Main Shelve HF 5415/LUT. Not available: Ringway Campus Library: In transit (1). Place hold Request article Add to cart (remove)
	68.	International and Global Marketing : Concepts and Cases by Meloan, Taylor W Graham, John L Series: The Irwin series in marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, 1995 Availability: Items available for loan: Ringway Campus Library (1)Location, call number: Main Shelve HF 1416.154/INT. Place hold Request article Add to cart (remove)
	69.	Marketing management : Knowledge and skills : Text, analysis, cases, plans. by Peter, J. Paul Donnelly, James H Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Homewood, IL : Irwin, 1992 Availability: Items available for loan: Ringway Campus Library (1)Location, call number: Main Shelve HF 5415.13/PET. Place hold Request article Add to cart (remove)
	70.	Essential Guide to Marketing Planning by Wood, Marian Burk [author.] Material type: Text; Format: print ; Literary form: Not fiction Publisher: Harlow, England ; England : Pearson, [2007] Availability: Items available for loan: Dzorwulu Campus Library (5)Location, call number: Main Shelve HF 5415.13/ WOO, ... Place hold Request article Add to cart (remove)
	71.	No cover image available Basic Marketing : A Marketing Strategy Planning Approach by Perreault, William D Cannon, Joseph P., Ph. D McCarthy, E. Jerome (Edmund Jerome) Edition: 17th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill Irwin, c2009 Online resources: Table of contents only Availability: Items available for loan: Dzorwulu Campus Library (4)Location, call number: Main Shelve HF 5415.13/ PER, ... Place hold Request article Add to cart (remove)
	72.	Marketing Strategy : A Decision-Focused Approach. by Walker, Orville C Mullins, John W Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, NY : McGraw-Hill Irwin, 2014 Availability: Items available for loan: Dzorwulu Campus Library (3)Location, call number: Main Shelve HF 5415.13/WAL, ... Place hold Request article Add to cart (remove)
	73.	Principles of International Marketing by Czinkota, Michael R Ronkainen, Ilkka A Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Canada : South-Western Cengage Learning, 2010 Other title: International marketing. Availability: Items available for loan: Dzorwulu Campus Library (2)Location, call number: Main Shelve HF 1416/CZI, ... Place hold Request article Add to cart (remove)
	74.	Marketing by Pride, William M Ferrell, O. C Edition: 15th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia: South-Western Cengage learning, 2010 Availability: Items available for loan: Dzorwulu Campus Library (4)Location, call number: Main Shelve HF 5415/ PRI, ... Place hold Request article Add to cart (remove)
	75.	International Marketing by Ghauri, Perez N Graham, John L Series: McGraw-Hill/Irwin series in marketing Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : McGraw-Hill Education, 2010 Availability: Items available for loan: Dzorwulu Campus Library (7)Location, call number: Main Shelve HF 1416/ GHA , ... Place hold Request article Add to cart (remove)
	76.	Integrated Marketing Communications in Advertising and Promotion by Shimp, Terence A Edition: 8th ed., International ed. Material type: Text; Format: print Publication details: United States ; United Kingdom : South-Western/Cengage Learning, 2010 Availability: Items available for loan: Dzorwulu Campus Library (3)Location, call number: Main Shelve HF 5415.123/ SHI, ... Place hold Request article Add to cart (remove)