TY - BOOK AU - Hart,Norman A. ED - Chartered Institute of Marketing. TI - The Practice of advertising T2 - The Marketing series SN - 0750622393 AV - HF5823 .P69 1995 U1 - 659.1 20 PY - 1995/// CY - Oxford PB - Butterworth-Heinemann KW - Advertising N1 - "Published on behalf of the Chartered Institute of Marketing; Includes bibliographical references and index UR - http://www.loc.gov/catdir/description/els032/95195705.html UR - http://www.loc.gov/catdir/toc/els032/95195705.html ER -