TY - GEN AU - Dwomoh-Agyeman, Kwame TI - Rebranding and its effects on profit: : a case study of Airtel Ghana AV - HF.DWO PY - 2015/// CY - Ringway, Accra PB - Ghana Institute of Journalism KW - Rebranding KW - Airtel Ghana N1 - Includes bibliographical references ER -