TY  - BOOK
AU  - Aaker,David A.
AU  - 
TI  - Strategic Market Management
SN  - 9780470689752 
AV  - HF5415.13 .A23 2010
U1  - 658.8'02---dc22 19
PY  - 2010///
CY  - New York
PB  - Wiley
KW  - Marketing
KW  - Management
N1  - Includes bibliographical references and index
ER  -