Creative Strategy in Advertising (Record no. 5364)

MARC details
000 -LEADER
fixed length control field 00482nam a2200181Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200210110119.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200110s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0495095699
040 ## - CATALOGING SOURCE
Transcribing agency LOC
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Drewniany, Bonnie L.
245 #0 - TITLE STATEMENT
Title Creative Strategy in Advertising
250 ## - EDITION STATEMENT
Edition statement 9th/2008
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Wadsworth Publishing Company, Belmont
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising Copy
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision Advertising Layout and Typography
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Edition 9th
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Ringway Campus Library Ringway Campus Library Reference 10.02.2020 002093   HF 5825/DRE 1337818453292 10.02.2020 C1 10.02.2020 Books
    Library of Congress Classification     Ringway Campus Library Ringway Campus Library Reference 10.02.2020 002094   HF 5825/DRE 1337818453278 10.02.2020 C2 10.02.2020 Books