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Rebranding and its effects on profit: a case study of Airtel Ghana /

Dwomoh-Agyeman, Kwame

Rebranding and its effects on profit: a case study of Airtel Ghana / Kwame Dwomoh-Agyeman. - Ringway, Accra: Ghana Institute of Journalism 2015 - ix, 72 p.: ill., tables; 30cm - Dissertation, Media Management English .

Includes bibliographical references:

Subjects--Topical Terms:
Rebranding
Airtel Ghana

LC Class. No.: HF.DWO

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