Media planning workbook : (Record no. 10558)

MARC details
000 -LEADER
fixed length control field 01146pam a2200301 a 4500
001 - CONTROL NUMBER
control field 2088984
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200511124605.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 950821s1996 ilu 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 95039649
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0844235024 (alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency LOC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5826.5
Item number .G66 1996
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1/11
Edition number 20
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Goodrich, William B.
245 10 - TITLE STATEMENT
Title Media planning workbook :
Remainder of title With discussions and problems
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Lincolnwood, IL :
Name of publisher, distributor, etc. NTC Business Books,
Date of publication, distribution, etc. c1996.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 206 p. ;
Dimensions 28 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising media planning.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Sissors, Jack Zanville,
Dates associated with a name 1919-
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/description/mh022/95039649.html">http://www.loc.gov/catdir/description/mh022/95039649.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/mh022/95039649.html">http://www.loc.gov/catdir/toc/mh022/95039649.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0737/95039649-b.html">http://www.loc.gov/catdir/enhancements/fy0737/95039649-b.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Date last seen Accession number Total Checkouts Full call number Barcode Copy number Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired
11.05.2020 000046   HF 5826.5/GOO 1337818487099 C1 11.05.2020 Books   Library of Congress Classification       Ringway Campus Library Ringway Campus Library Reference 11.05.2020