The Practice of advertising /
The Practice of advertising /
edited by Normam A. Hart.
- 4th ed.
- Oxford: Butterworth-Heinemann, 1995.
- xxii, 287 p. : ill. ; 24 cm.
- The Marketing series .
- Marketing series (London, England) .
"Published on behalf of the Chartered Institute of Marketing.
Includes bibliographical references and index.
0750622393
95195705
Advertising.
HF5823 / .P69 1995
659.1
"Published on behalf of the Chartered Institute of Marketing.
Includes bibliographical references and index.
0750622393
95195705
Advertising.
HF5823 / .P69 1995
659.1